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Mobile payment currencies have some way to go in building student's trust

Mobile payment currencies have some way to go in building student's trust

Mobile Currencies bridge the resource gap that students are referring to when they say that they don't have the resources to shop online, but they have still got some way to go in earning students' trust...
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Students would rather pay off debt than splurge their first pay cheque

Students would rather pay off debt than splurge their first pay cheque

According to the latest SA Student Spending Report, as soon as they transition into their adult role, most students would use their first pay cheque to pay back their student loan (45%) and save (25%) before...
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Money is a low ranking Motivator

Money is a low ranking Motivator

According to the latest SA Student Spending Report, making a difference actually motivated students the most (43%), followed by a challenge (30%), and only then money (14%). Friends and family were a paltry...
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What students want from you

What students want from you

We asked students what brands should do to gain their loyalty in the future and according to the latest SA Student Spending Report, nearly half of all students said they wanted discounts, and many in this bracket...
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More students would shop online if they had the resources.

More students would shop online if they had the resources.

Although they represent the digital age, and are often referred to as digital natives, students do not appear to be doing as much online shopping as predicted. A quarter of the students interviewed have...
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Students are a cash orientated community

Students are a cash orientated community

The use of credit cards is not well established in the student community, according to the latest SA Student Spending Report. Just 9.5% of all students surveyed have a credit card, and of these, the most...
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Friends' recommendations are not the biggest INFLUENCER

Friends' recommendations are not the biggest INFLUENCER

While there's a lot of literature about word of mouth being a powerful form of recommendation, when it came to influencing how students spend their money, this was not to be the case. Even though they get the...
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Students save more than the average South African Household

Students save more than the average South African Household

Amazingly with all this spending, close to half of all students ACTUALLY DO manage to save some of their income. This, according to the latest SA Student Spending Report. Of these, the majority (84%)...
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