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Teens are sending 60 texts a day

Teens are texting more than ever — and their thumb-crunching habits are showing no signs of slowing, according to a new study. It’s a medium they trust, now and will still when they’re in...

Samantha Murphy May 11, 2012 0

Social media marketing and the youth

The following is a breakdown of 12 social media marketing trends for 2012 with regards to how businesses will target the youth market. Have you followed any of the below predicted trends?...

Bradley Maseko May 11, 2012 0

Student spending is going up, but so are their savings!

Black students spend more on hair and beauty, Indian students eat out the most, coloured students splurge on fashion more than any other ethnic group, and white students spend up to three times as much on...

Fay Humphries Mar 22, 2012 0

Villagers tackle the .J P. Morgan Corporate Challenge

Last week several Student Villagers joined 11 983 other runners to take part in the J. P. Morgan Corporate Challenge. Some of us are runners, others…well…not so much. For some the 5.6km route was...

Lyall Salkinder Mar 13, 2012 0

Nigeria vs SA student market

Student Village recently visited Lagos and got an interesting perspective on the youth in Nigeria. Of the 167 million people living in Nigeria it is claimed that the youth constitute up to 70% of the population....

Marc Kornberger Feb 16, 2012 0

Why Facebook May Not Be Enough For The Next Generation

With thousands of “friends” on Facebook and a constantly connected lifestyle, you’d think the Millennial generation would trust their friends above all else. However, when it comes to...

Erin Nelson Feb 14, 2012 0

Social networking a dominant force among young adults

Internet usage among South Africa's 18-25 year-olds significantly outweighs their adult counterparts, as a recent report by Analytix BI illustrates. The report, entitled "South Africa Segment Report:...

Erin Nelson Feb 14, 2012 0

Student community becoming more brand conscious

South African students are becoming more conscious of your brands activity within the youth market space. They notice whether or not you are making the effort to engage them on relevant platforms and want to get...

Lyall Salkinder Sep 20, 2011 0

Flash Mobs gaining momentum

Flash mobs – informal gatherings organised by large numbers of individuals tweeting or sending sms messages to each other – have become one of the hottest tools in the marketing arsenal of companies...

Lyall Salkinder Sep 20, 2011 0

Follow ME!

This is the view of focus group students, who intimated that Twitter is the social networking site of the moment. But unlike Facebook, whose appeal is still significant, Twitter appeals to students in a different...

Dada Mzinyathi Aug 18, 2011 0

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